7 Reasons Why You Should Learn Marketing as a Teenager
By: Catalina Tatu
24/7 Teen Marketing Superstar
When you’re trying to make your way in the world, it can often be difficult to know where you should focus your efforts. What skills do you need most in order to get that dream job or further your career? Should you learn a new language, sharpen existing computer skills, or something else? Even if your interests lie in another subject area, marketing might be an excellent choice. Many people don’t realize this, but marketing is a great subject to study no matter what field you want to go into. Marketing will teach you how to sell yourself for college and for a job, as well as how to sell anything from cupcakes to ideas.
REASON 1: GETTING INTO YOUR DREAM COLLEGE
Marketing is all about sales, it’s about finding the best way entice your ideal customer into buying a product you think is perfect for them. College admissions work in the same way, your application is your marketing pitch, it’s what you’re using to try and convince your dream college to buy what you’re selling. Through learning marketing, you will improve the skills needed to convincingly market yourself to your dream college.
REASON 2: DOING WELL AT A JOB INTERVIEW
In a job interview, the company is looking for the best fit for them. Marketing is all about showing that your product is the best fit for the customer, its about making them see the products value and making them believe that it’s exactly what they’ve been looking for. Applying those skills to a job interview, even for a minimum wage position at say, Starbucks, will help you to identify yourself as a stronger candidate and increase your chances of landing that job.
REASON 3: INCREASING YOUR FOLLOWERS ON SOCIAL MEDIA
The digital world is where most marketers spend most of their time. Gone are the days of flyers and TV and radio advertisements, the majority of successful marketing is done through pop-ups on websites and on social media. Marketers must be intimately familiar with social media, learning the best times to post and the best places to cater their content towards. The same way that marketers apply their knowledge towards selling products, you can apply it towards increasing your follower counts and making content that’s more interacted with. If you want to go viral, or become a social media superstar, using marketing skills will help you lay a foundation to do that.
REASON 4: CRAFTING CONVINCING ARGUMENTS
While a lot of marketing is about sales and advertisements, its also about the rhetoric and minute details behind those things. Marketers must know how to craft the perfect content to draw their potential customers in, deploying skills that are often found in things such as presidential debates and TedTalks. They use rhetoric and other persuasive devices, which are skills that can be applied across almost every discipline and even can increase your chances of winning an argument against your parents or friends.
REASON 5: LEARNING TO BETTER UNDERSTAND OTHERS
Successful marketing requires you to understand your customer, to understand their wants, to understand their needs, and to understand what would make them inclined to buy your product. Marketers need to be familiar with the human mind, they need to learn how people think and how to use that to benefit them. While that might sound rather villainous in notion, learning to read people and understand people is an important skill that can help anywhere you go in life.
REASON 6: IMPROVING YOUR RESEARCH SKILLS
In order to market in the most successful manner possible marketers must do a lot of research. They need to know a little bit about everything in order to identify the strategies needed to make their products shine. A course in marketing is sure to improve your research skills, maybe even by leaps and bounds.
REASON 7: CREATING A BRAND FOR YOURSELF
Marketing aims to sell not just a product, but a brand. Marketers identify a brand for their products, something that sets them apart from others and makes them interesting to customers. You can use marketing skills to establish the same sort of thing for yourself, your brand will be how you want others to perceive you and can be helpful in everything previously mentioned. You can sell your brand, the uniquely you part of you, to colleges, to jobs, to your friends on social media and even to your partner in an argument. Marketing skills will allow you to establish yourself in an indisputable way, something that will aid with almost anything in your life.
In conclusion, you might be thinking, how do I get into marketing? You don’t have to commit to majoring in marketing, nor do you have to pursue a career in marketing to learn the sorts of skills associated with it. Simply taking one class can give a basis for the skills mentioned in this article. 24/7 Teach provides students with an 8-week digital marketing boot camp in which they can learn the fundamentals of digital marketing and decide whether they wish to pursue a career in the discipline or simply utilize the skills in their every day.
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