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Lesson 10- Consistency is Key


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Lesson 10: Consistency is key


Workshop Scenario

Please think of yourself in the following scenario as you complete this workshop.

You recently signed up to be an ambassador with 24/7 Teach because you’ve heard about affiliate marketing and you know it can be incredibly lucrative. You have a job, but you want to explore affiliate marketing for some side income– especially since you’ve heard it only takes a few hours a day. 

In the previous lesson, you explored why it’s so vital to follow up with your leads. Now, you’ll explore some strategies to bring consistency to your affiliate marketing efforts.


Your Objectives for Today are:

  1. Develop various strategies for consistent affiliate marketing

  2. Apply the learned strategies to promote 247 products


Important Questions to Consider While Reading:

  1. How can consistency in your affiliate marketing strategies be helpful for you to promote 24/7 Teach products successfully?

  2. Which strategies can be used to bring consistency to your work?


Lesson 10: Consistency is Key

10.1 - What is consistent affiliate marketing?

Consistent affiliate marketing refers to a strategy in which an affiliate marketer consistently produces high-quality content and promotes relevant products to their audience. It involves regularly publishing content, such as blog posts, videos, or social media updates, and promoting affiliate products aligned with the audience’s interests and needs. It also involves maintaining a consistent brand voice and tone across all communication channels, such as email newsletters, social media, and website content.

In addition to regular content production, consistent affiliate marketing involves maintaining strong relationships with your audience. This includes responding to comments and messages, offering excellent customer service, and always being transparent and honest in your marketing efforts.


10.2 - Why is consistent affiliate marketing important?

Consistency is crucial in good affiliate marketing for several reasons.

Builds trust: - Consistency in the quality of the content you produce builds trust with your audience. This trust translates into a greater likelihood of your audience clicking on your affiliate links and making purchases.
Establishes Credibility: - With consistently delivered high-quality content and recommendations, you establish yourself as an expert in your niche. This credibility can lead to increased traffic and sales for your affiliate products. Maintains engagement: - Consistently producing content keeps your audience engaged and interested in your brand. This engagement can lead to increased visibility and a larger audience. Strengthens relationships: - Consistent communication with your audience helps build a strong relationship with them. This relationship can lead to increased loyalty and repeat business.


10.3 - “Slow and steady wins the race“ is this applicable for the consistent affiliating marketing?

Bombarding your audience with too many affiliate offers can be overwhelming and may lead to them tuning out or even unfollowing you. That is why it is very important to progress slowly and consistently. By doing this, you can ensure that your audience has time to consider your recommendations and make informed decisions. Moreover, slow and steady progress can give you the time and space to experiment with different strategies and optimize your approach over time. By regularly analyzing your performance data and making adjustments to your strategy, you can continually improve your results and maximize your earnings potential.


10.4 - How can funnel pages be used for consistent affiliating marketing?

We have already discussed funnel pages in the previous lessons in terms of set up and why we use them. In this lesson, you will learn how funnel pages can be helpful to bring consistency in your affiliate marketing strategies.

Funnel pages can be a powerful tool for consistent affiliate marketing, as they allow you to guide your audience toward specific actions and conversions that align with your affiliate marketing goals.

Here are a few ways that funnel pages can help you for consistent affiliate marketing:

1. Lead Generation: You can use funnel pages to capture email addresses and other contact information from your audience, allowing you to build a list of potential customers to market to in the future. This can be done through lead magnet pages that offer a free resource in exchange for the user's contact information.

2. Product Promotion: Funnel pages can be used to promote specific affiliate products or services, with a clear call-to-action and persuasive messaging that encourages the user to make a purchase. This can be done through sales pages or squeeze pages that highlight the unique features and benefits of the product.

3. Content Promotion: You can use funnel pages to promote specific content, such as blog posts, videos, or podcasts, with the goal of increasing engagement and building brand awareness. This can be done through landing pages that provide a summary of the content and encourage the user to click through to read or watch.

4. Upselling: Funnel pages can be used to promote additional products or services to existing customers, with the goal of increasing revenue and maximizing customer lifetime value. You can do this through thank-you pages that offer related products or services to customers who have already made a purchase.

Overall, funnel pages can be a valuable tool for consistent affiliate marketing, as they allow you to guide your audience toward specific actions and conversions that align with the affiliate marketing goals. By creating compelling and targeted funnel pages, you can build strong relationships with your audience and drive long-term success for you and your organization.


10.5 - Strategies for consistent affiliate marketing

After learning about the importance of consistency in affiliate marketing, now you will look at some strategies that can help you to consistently provide good and relevant content to your audience. Below are some suggestions that can help you to do a successful brand endorsement. 

Weekly plan

A weekly plan can be incredibly helpful for maintaining efforts. Here are some ways in which a weekly plan can benefit your affiliate marketing strategy:

  1. Keeps you organized: By creating a plan for the week ahead, you can ensure that you’re staying on track with your goals and objectives. This can help you avoid feeling overwhelmed or stressed and can make it easier to prioritize your tasks and activities.

  2. Ensures consistent content: This can help you maintain a regular schedule for creating and sharing content with your audience. This can include blog posts, social media updates, email newsletters, and more. Consistently producing high-quality content can help build trust with your audience and keep them engaged with your brand.

  3. Helps with product promotion: With a weekly plan, you can strategically plan out which products or services you want to promote and when. This can help you avoid over-promoting or under-promoting certain products and can make it easier to track your progress and adjust your strategy accordingly.

Create evergreen content

Evergreen content is that which remains relevant and valuable to your audience over time. By creating evergreen content, you can ensure that your content continues to provide value to your audience and generate affiliate revenue for months or even years after it’s been published.

Track your performance data

By regularly tracking your performance data, you can identify what’s working and what’s not, and make adjustments to your strategy accordingly. This can help you optimize your approach over time and ensure that you’re maximizing your earnings potential.

Be patient

Consistency is key in affiliate marketing, but it’s important to remember that success won’t happen overnight. It may take time to build a loyal following and establish credibility with your audience. Be patient, stay committed to your goals, and continue providing value to your audience. Over time, your efforts will pay off.

Spreadsheets

Spreadsheets can be incredibly useful for consistent affiliate marketing. Here are some ways spreadsheets can help you :

  1. Organizing affiliate programs: As an Affiliate marketer you often work with multiple affiliate programs, and it can be challenging for you to keep track of all the details. A spreadsheet can help you organize information about each affiliate program, such as commission rates, payment schedules, and tracking links.

  2. Tracking affiliate links: Affiliate links are a crucial component of affiliate marketing, as they allow you to track clicks and conversions. A spreadsheet can help you keep track of all the affiliate links you're using, including the product or service being promoted, the source of the traffic, and the number of clicks and conversions. With this, you can optimize your campaigns and identify which affiliate links are generating the most revenue.

  3. Managing content calendars: A spreadsheet can help you plan and organize your content calendar, including topics, keywords, publishing dates, and promotion channels. This can help you stay on track with your content creation and ensure you're consistently providing value to your audience.


Learning Checkpoint!

  1. Which of the above-written strategies you would prefer to use for promoting 24/7 Teach products and services consistently and why?


See this form in the original post

10.6 - Getting Support

Apart from the above strategies you can also ask help from other affiliate marketers in your industry. Below are some ways in which other affiliate marketers can help you:

  1. Exchange knowledge and strategies: Affiliate marketers can share their experiences, knowledge, and strategies with one another. This can help you to stay up to date with the latest trends and best practices in the industry.

  2. Offer feedback and support: You can get feedback and support from one another. This can include reviewing each other’s websites or content, offering constructive criticism, and providing encouragement and motivation.

  3. Share resources and tools: Affiliate marketers can share resources and tools that they use to help them with their campaigns. This can include everything from marketing automation software to keyword research tools to social media management platforms.

Now the question is, where you can find these people?

There are some paid and free online forums and platforms you can approach and discuss your ideas to get valuable information regarding your content. Below is a list of some of them:

Affiliate Marketing Forum: This is a popular online forum where affiliate marketers can discuss various topics related to affiliate marketing, such as marketing strategies, niche selection, and affiliate programs. It's a great place to connect with other affiliate marketers and learn from their experiences. Warrior Forum: The forum has various sections for affiliate marketing discussions, including affiliate programs, traffic generation, and product reviews. It's a great place to network with other affiliate marketers and get advice on your affiliate marketing campaigns. StackThat Money: This is a premium forum for affiliate marketers that focuses on affiliate marketing for the mobile and online advertising industries. The forum features a vibrant community of affiliate marketers, as well as training resources, case studies, and expert advice. Facebook Groups: There are several Facebook groups dedicated to affiliate marketing, such as Affiliate Marketing Ninjas and Affiliate Marketing Insider. These groups provide a platform for affiliate marketers to connect, share ideas, and ask for help. They can be a great resource for you to network and learn from other affiliate marketers.

Note: you are not restricted to use only these platforms. You can use any platform which suits you and best fits with your needs and requirements.


Closing Assessment:

Select the Assessment button below to answer the following questions:

  1. “ Slow and steady wins the race” Does this really work for good affiliate marketing? What is your opinion?

  2. Find an online forum for affiliate marketers and ask a question about a problem you are facing as an affiliate marketer and post the answer in the given form.

See this form in the original post

Discussion questions:

1. Please answer the following question in the comment section below and interact with learners from around the world.

  • Make a weekly plan which can help you to do consistent affiliate marketing and write it below.

  • Let’s assume that you are working as a 24/7 Teach Affiliate marketer. You are posting around 10 to 15 good-quality posts per day for your audience on LinkedIn. Suddenly you noticed that your audience started losing interest. What could be the reason? Justify your opinion.

2. Please read and reply to other learners’ answers in the forum. Your replies should offer new substantiated ideas or thoughtful questions.



Course Created by: Samantha Nally, Laura Campion, Jan Deniece de los Reyes, and Rimandeep Kaur